Ben suggested that i stick with my initial idea to an extent, but instead choose an area and focus on it instead of doing a broad, general idea.
So i started thinking about combining social networking and locative media on a smaller scale than before.
I used the idea of looking for your friends in nightclubs on nights out, and using your mobile to do this. This got me thinking of other situations where you will need to find your friend.
So i came up with the idea of Friend Finder. Friend Finder helps the user find their friends in large scale organised events, such as music festivals and football games.
So i designed a logo for it. Here it is
